With our one-click Heap integration, when a visitor is targeted by an experiment, an event containing the name of the experiment and variant is automatically sent to Heap.
Key benefits
Automatically capture additional campaigns' metrics to build new segments in Heap without relying on development teams
ANALYZE BY EVENTS
Marketers and product owners can analyze the impact of an A/B test or personalization on any Heap metric by filtering on the events sent by Kameleoon.
Key benefits
Evaluate the impact of running campaigns on KPIs and iterate more quickly by identifying new testing hypotheses
Understand the effect of personalizations on the entire customer journey in Heap reports
CREATE AND TRACK EVENTS
With our one-click Heap integration, when a visitor is targeted by an experiment, an event containing the name of the experiment and variant is automatically sent to Heap.
Key benefits
Automatically capture additional campaigns' metrics to build new segments in Heap without relying on development teams
ANALYZE BY EVENTS
Marketers and product owners can analyze the impact of an A/B test or personalization on any Heap metric by filtering on the events sent by Kameleoon.
Key benefits
Evaluate the impact of running campaigns on KPIs and iterate more quickly by identifying new testing hypotheses
Understand the effect of personalizations on the entire customer journey in Heap reports