KAMELEOON X TEALIUM
Personalize Experiences with Tealium Data in Kameleoon
Leverage Tealium’s audiences or badges in Kameleoon to deliver personalized experiences to your visitors and key segments, maximize engagement, and drive revenue growth.
Start using Tealium with Kameleoon
to discover audiences
and maximize conversions
FLEXIBLE, EASY
INTEGRATION
Establish a connection between Kameleoon and Tealium with a few clicks. You also have the choice to link to Tealium Private Cloud for a customized integration.
SEGMENTS FROM SINGLE
SOURCE OF TRUTH
Discover the best segments for your Kameleoon experiments directly within Tealium’s data by using Badges and Audiences.
MAXIMIZED CONVERSIONS WITH NEW TARGETING OPTIONS
Identify new target segments with your connection to Tealium and leverage Kameleoon’s rich testing capabilities to uncover conversion optimization opportunities.
Connect Kameleoon and Tealium
quickly and easily
- Connect Kameleoon to Tealium without the need for developer help, with only a few clicks.
- Choose the AudienceStream or EventStream connection type to receive data from the originating client or device and send that data to Kameleoon.
- Manage Kameleoon tags synchronously or asynchronously within Tealium, and easily associate Tealium with the creation of custom data in Kameleoon.
Enrich your experimentation programs with direct access to Tealium audiences
- Create targeting conditions for your Kameleoon experiments using Tealium Audiences and Badges
- Leverage both online and offline data, combined, by using Tealium Audiences and Badges, with all behavioral targeting criteria available within Kameleoon
- Use these new custom segments to create precise targeting conditions for A/B tests and personalizations, improve conversion, and drive new revenue growth.
Analysts and customers are awarding Kameleoon
Challenger in The Forrester Wave™: Experience Optimization Platforms - Q4 2020
2022 Top Rated in A/B Testing, Feature Management and Ecommerce Personalization categories
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2023 Leader in A/B Testing
and Personalization
Brands using Tealium with Kameleoon
291
%
Return on investment
15
%
Conversion rate improvement
30
%
Increased cross-sell
The Total Economic Impact™ of Kameleoon (2020 - Kameleoon KPIs on 3 years)